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Team Bios

Steve Heffernan

Human Factors & Usability Study Coordinator


Steve is Avive’s Human Factors & Usability Coordinator and has over 30 years of experience conducting market research studies across various product categories, with a particular focus on healthcare technologies and medical devices. His most notable experience was as the Director of Market Research at CareFusion (acq by Becton Dickinson), where he oversaw human factors and usability studies and market research activities for their robust medical device product lines and next generation technologies. Steve received his Bachelor’s in Economics and Master’s in Marketing & Consumer Behavior from the University of Maryland.